Research Plan

A research plan allows you to define what you need to learn and how to find answers to your question.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Problem statement

First of all, we need to understand our goal: to help project managers and entrepreneurs match with people and businesses globally and engage in projects efficiently and accurately.

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Competitive analysis

We made a competitive analysis, to see which tools are already in the market had similar functions to what we want, and how might we

open our own path in this market.

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• The process of finding relevant candidates is unintuitive

• Typically, you search for candidates and we get an exhaustive list of questions and text to fill

• Finding a good fit and research profiles is a time-consuming process and it is difficult to gauge someone’s ability based on the self-promoted information

• If we could have a strong metric to skim irrelevant profiles, it should make the selection process easier

• Let our product do the grunt work for you. The AI helps you find the perfect match

 

 

Survey

In reality, we should conduct surveys and discover the interviewees by ourselves. But, in this project, the interviewees were categorized into

4 categories (Thinkers, Planners, Doers, and Donors) and given to us, so we can just directly go through the interview process.

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Research question and hypothesis

Before the interview, we need to know what we want to know from this

research. In this project, it was: “how might a recruitment app deliver

match accuracy and demonstrate real value in assessing

person-to-project fit?”

And our hypothesis was that “Using match-making criteria built around

specific professional roles (thinker, planner, doer, donor) will help uncover

effective teams and increase the likelihood of project completion.”

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Interview

During the interview, we had one team member speak with the interviewee,

and another person take notes. We also record the interview and used an

online tool to generate transcribe, and used Mural to categorize all the notes.

 

 

 

Persona

With all the information we collected from the survey and interview, we

were able to create personas based on real data. Persona helps us to

better empathize with the potential users, so we know who are they, what

are their goals, what are their personalities, and what are their pain points,

for example: 

          1.     The manager has to spend time reading hundreds of resumes

                   and cover letters.
          2.     They are interviewing people who are good at acting.
          3.     Receive noises and low-quality content from platforms.
          4.     Some good workers may not be good at marketing themselves.

 

 

 

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User Journey

After the persona, we can start to imagine our user journey. We made a user journey that lets the employers set up all the descriptions about the positions, and artificial intelligence will automatically review all the candidates and match them to that row. The employers no longer need to go through each application, and candidates do not have to apply to each job posting. All they need to do is to set up and wait for the perfect matches.

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Prioritization and Placement

After all the research, we put our thoughts and ideas together into an idea bank and created a diagram with difficulty on Y-axis and importance on X-axis. The diagram was later divided into 4 corners (easy+high importance, easy+ low importance, difficult+high importance, and difficult+low importance). 

This is the step we write down and categorize all of our ideas based on their importance and difficulty. Here we were able to decide what idea we want to set as a priority, and what ideas we need to give up or leave for the future.

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We also made Product Detail Four Corners to decide where to place each element in our design.

 

 

 

 

 

 

 

 

 

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Sketches

We had 2 rounds of sketches. Round 1 was a group sketch session, everyone in the group presented their ideas to the rest of the group.

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After that, I collected everyone's ideas and made the second sketch.